While shopping for a new pairs of Salomon trail running shoes, I came across this brand of clothing made by a company called Icebreaker.
First, let me fill you in on the running shoes. These running shoes are made for running on trails that have tough footing. I don't run on rough trials and bought this specific model of shoe for when it will get icy outside on the walking paths, sidewalks or the streets and I need to have some grips on my shoes when walking the dog. These shoes have cleats and I wore a pair last winter and really found them great for walking. I wore the cleats down on one side of each shoe as I overpronate. I don't wear them if there is lots of snow but do wear them when it is icy outside.
While in the store, I wandered over to the women's running and walking clothing area. The sales person whom I have known for many years, steered me to a new brand of clothing that the store is carrying. The clothes included base layers, hoodies, and tee shirts, The clothes are great for layering and are made using merino wool from New Zealand. What peaked my interest was that each piece of clothing has an unique code and you can connect the clothing you bought with an individual farm or a group of farms that sheared this wool. I bought a top and bottom base layer and a hoodie and I traced my wool used in the clothing to the farms that sheared the sheep. I think this is pretty neat. I read about the farms, the farmers, their families, saw photos of their dogs and their land. What a great way to sell clothes!
I have copied some of the background information on merino wool that the company uses.